Difference between revisions of "Telling the public"

From E-Consultation Guide
Jump to: navigation, search
(Information on the consultation topic)
(Information on the consultation topic)
Line 17: Line 17:
 
**Is it usable? See how much easier it is to navigate and use the second, which is organised around readers' needs, rather than administrative structures.
 
**Is it usable? See how much easier it is to navigate and use the second, which is organised around readers' needs, rather than administrative structures.
 
*Tell your stories on blogs
 
*Tell your stories on blogs
**Mary Reid, the Kingston Mayor
+
**[http://www.maryreid.org.uk/ Mary Reid], the Kingston Mayor, one of a number set up under the [http://www.e-democracy.gov.uk UK Local E-democracy programme], now run by [http://www.icele.org/ ICELE]
 
*Use rich media
 
*Use rich media
 
**Videos (e.g. YouTube)
 
**Videos (e.g. YouTube)

Revision as of 00:24, 8 December 2006

Often it is necessary to give the participants some information about an issue, or a proposed policy, before starting a consultation. This has two aspects.

  1. Awareness raising (publicity to engage consultees)
  2. Disseminating information on the consultation topic (one-way communication)

Publicity to engage consultees

  • Advertising (e.g. radio, newspapers, Google Adwords)
  • E-mailed newsletters
  • Social network sites (e.g. Bebo, MySpace).

Information on the consultation topic

  • Post out 100-page consultation documents,
    • and be surprised if many people read and understand the document and have the time to reply.
  • Set up a website
  • Tell your stories on blogs
  • Use rich media
    • Videos (e.g. YouTube)
    • Podcasts
    • Games
      • Demgames
      • Amsterdam City Council has used on-line games to introduce a topic before people got to the e-consultation site.